Talent wins games, but teamwork and intelligence win championships.
—Michael Jordan
Lorraine Cormier
CREATIVE DEVELOPMENT | PROJECT MANAGEMENT
Lorraine is a highly skilled graphic designer with over 25 years of experience. She is known for her unwavering passion for creating innovative and inspiring materials for her clients. With Lorraine’s vast expertise and creativity, J.L.C. Group excels in providing clients with top-notch marketing and collateral materials that elevate their brand image and leave a lasting impact. Before co-founding J.L.C. Group, Lorraine honed her skills as a Marketing Manager for Green Line Investor Services and TD Canada Trust. In these roles, she successfully managed a substantial $1.5 million design budget and ensured the company’s graphic standards were consistently met. Her decade-long tenure in the corporate world provided her with valuable knowledge of project handling, service delivery, and pricing structures. This experience fueled her desire to establish the J.L.C. Group, a company driven by creativity, personalized client service, and a strong commitment to building lasting and successful partnerships. Lorraine’s dedication to her craft shines through in every project she undertakes, fostering numerous enduring business relationships.
John Cormier
CREATIVE DEVELOPMENT | DESIGN AND LAYOUT
John has 25+ years of design experience in the art/advertising departments of corporations in the manufacturing and engineering sectors. A freelance designer throughout university, John took a different path upon graduation. After receiving a Bachelor of Commerce in Marketing and a diploma in Public Relations Management, he became Pricing Director for an international inspection company of 32,000 people.
After two years in this role, John realized that his true calling was to pursue his passion for creativity so he returned to design. In 1995, he leveraged his extensive design experience and, with Lorraine, launched J.L.C. Group. John brings to the partnership a flare for creative design and strong administrative skills.
Originally from Montreal, John understands French, and works in both languages which is a big advantage for many of our clients.
Joanne Preece
STRATEGIC PLANNING | CREATIVE DEVELOPMENT AND WRITING
Joanne has over 30 years experience in strategic planning, creative development, copy writing and project management. She has a B.A. (English/Creative Writing), an M.A. and the professional designation of C.A.A.P. – Certified Advertising Agency Practitioner.
With strong analytical and interpersonal skills, she is adept at defining a client’s needs, developing a plan which addresses them and coordinating both internal and external resources to bring the plan to fruition. Joanne is also a meticulous and creative copywriter, adept at handling everything from white papers and policy documents to advertising campaigns and Web sites.
Her superior organizational abilities combined with her creativity, make her the perfect choice for developing the information architecture for Web sites and organizing their content.